Motion Graphics Motion graphics studio
A two-minute animation can explain what a product page cannot. We script it, draw it, animate it and deliver it in every language and format your markets need.
For founders and marketing teams who sell across borders and need one explainer that works in several languages.
Your product is clear to you and confusing to everyone else.
Most explainer videos fail before animation starts: the script tries to say everything, the pacing assumes the viewer already knows the product, and the voice-over is recorded last, so nothing lines up. By then every change means re-animating.
When the same film has to run in English, Arabic and perhaps a third language, the problems multiply. Text that is built for left-to-right breaks when it is flipped, and a translated script runs longer than the original and no longer fits the frames. We plan for that at storyboard stage, so each language version is built on purpose rather than patched.
Where the film will play
- Website home and product pages
- Investor and sales decks
- Trade show screens
- Onboarding and training
- Social and paid ads
What you get
You get a script and storyboard to approve first, the finished film, and short cut-downs for social, with versions in more than one language where your scope includes them.
Script & Storyboard
A written script and a frame-by-frame storyboard you approve before any animation starts, so changes are cheap.
Design Frames
Styled key frames in your brand colours and type, showing exactly how the finished film will look.
Animation
The approved frames animated: movement, transitions and timing that make the explanation easy to follow.
Voice-over & Sound
A recorded voice-over in the language you need, with music and sound effects mixed under it.
Arabic & English Versions
Arabic and English versions of the same film, with right-to-left text that animates correctly, plus subtitles.
Social Cut-downs & Export
The full film plus short vertical and square cut-downs for social, delivered in the formats each platform asks for.
A product or process that is hard to explain?
Tell us what it is, who needs to understand it and where the video will play. We reply with questions and a scoped quote.
How it works
Step 1: Brief
What the film must explain, who watches it, where it will play and how long it can be.
Step 2: Script and storyboard
The words and the frames, agreed on paper first. Most changes are made here, before animation.
Step 3: Animation
Approved frames are animated, voice and sound are added, and you review a version before it is final.
Step 4: Hand over
The final film, the cut-downs and the project files in your scope, named and organised.
Creative Production work
See all workCase studies for this service are being prepared for publication. Ask us and we will walk you through relevant examples.
Start a projectProject or retainer?
Questions
How much does a motion graphics video cost?
It depends on the scope: the length, the style (flat vector, illustrated or 3D-looking), the number of language versions, whether you need voice-over and music, and how tight the deadline is. Send a short brief and we quote a fixed scope so you know what is included before you commit.
How long does an explainer take?
Script and storyboard come first, then design, then animation. The proposal gives dated stages. Late sign-off at the script stage is the usual reason a film slips, so decide who approves before we start.
How many revisions are included?
The proposal states the rounds, and they are split by stage. Changes at script and storyboard stage are quick. Changes after animation has started can mean redoing work, so we say upfront which are in scope.
Do we own the film and the project files?
You should. Ownership of the final approved film is written into the proposal, and the editable project files are part of the hand-over when they are in scope. Stock music and fonts have their own licence terms, which we point out in the proposal.
Can one film be made in several languages?
Yes. We plan the layout so text can change length, record each voice-over separately and rebuild the on-screen words per language. The number of languages is a scope driver, written in the proposal.
How do you handle Arabic text in animation?
Arabic is set right to left and animated as whole words or lines, never letter by letter, so the joined letters stay joined. We check every Arabic frame with a native reader before it is final.
Who writes the script?
We can write it from your brief, or work from your own draft. Either way you approve the script and storyboard before anything is animated.
Which style should we choose?
It depends on the audience and budget. Flat vector suits clear product explanations, illustrated styles suit softer brand stories, and 3D-looking scenes take more time. We show style frames so you choose from real examples.
Can you cut the film into short clips for social?
Yes. Short vertical and square versions can be built from the main film, with captions, so they work with the sound off. They are listed in the proposal.
Can you work with our brand guidelines?
Yes. Send your colours, fonts and logo files. If you have no guidelines yet, we can build the film on a simple identity and note what the film adds to it.
Tell us about the film you need.
A short brief is enough to start: the topic, the audience, the languages and the length. We reply with questions and a fixed-scope quote.
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- Brand IdentityDirection / Logo + system / Guidelines
- Social Media ManagementContent / Replies / Reporting
- Company ProfileContent / Design / Print
Got a brief?
Tell us what you are making and when it has to ship. We will take it from there.