Illustration Illustration studio

Stock illustrations are everywhere, which is exactly why they do not help you stand out. We draw a style that belongs to your brand and use it across every piece you need.

For brands, publishers, schools and product teams who want illustration that is recognisably theirs, in more than one market and language.

The same illustrations as everyone else.

Many websites and apps use the same free illustration packs: the same flat people, the same purple plants. They are quick, and they make your brand look like a template. When you need a second set later, the original artist is gone and the new pieces do not match.

An illustration style is part of your identity. We design it on purpose, draw every piece to the same rules and write those rules down. When your audience spans several countries, we also draw people, clothing and places that your customers in each market recognise.

Where brands use illustration

  • Website and app screens
  • Campaigns and social posts
  • Reports, articles and lessons
  • Packaging and menus
  • Explainer videos and animation

What you get

You get a style chosen from samples, a brand illustration set, campaign and editorial pieces, icons and spot art, and layered files ready for print, web and animation.

  1. Style Exploration

    A few style samples drawn for your brand, with line, colour, texture and level of detail explained, so you choose a style rather than a single picture.

  2. Brand Illustration Set

    A set of illustrations that becomes part of your brand: people, places, products and moments your customers recognise, drawn the same way.

  3. Campaign Illustrations

    Key visuals for a campaign or season, sized for posts, outdoor, print and web from one master illustration.

  4. Editorial & Explainer Art

    Illustrations for articles, reports, lessons and explainers that make a complex idea clear at a glance.

  5. Icons & Spot Illustrations

    Icons and small spot illustrations for your website, app, menus and signage, drawn in the same style as the larger pieces.

  6. Layered Source Files

    Vector and layered files, organised and named, ready for your designers, printers or a motion team to animate.

Need illustrations that look like your brand, not stock?

Tell us what the illustrations are for and where they will be used. We reply with questions and a scoped quote.

How it works

  1. Step 1: Brief

    What the illustrations are for, where they will appear, who will see them and the styles you like or dislike.

  2. Step 2: Style

    Sample sketches in a few styles. You choose one, and it becomes the rule for everything that follows.

  3. Step 3: Draw

    Sketches first for each piece, then final artwork once you approve the composition.

  4. Step 4: Hand over

    Final files in every size and format in scope, with layered sources and a short style note for future work.

Creative Production work

See all work

Case studies for this service are being prepared for publication. Ask us and we will walk you through relevant examples.

Start a project

Project or retainer?

Questions

How much does custom illustration cost?

It depends on scope: the number of pieces, their complexity, the sizes and formats, and whether a new style has to be developed first. Send a short brief and we quote a fixed scope.

Can you match our existing illustrations?

Often, yes. Send examples and we tell you honestly whether we can continue the style or whether a fresh style would serve you better.

How do we choose a style?

We draw short samples in a few directions for your actual subject. You pick one, and it becomes the rule for every piece after.

Can the illustrations be animated?

Yes. We deliver layered files built for animation, and our motion graphics service can animate them.

Do you draw people for different cultures and markets?

Yes. Clothing, settings and details are drawn for the audience in each market, and we check them before the final artwork.

Can illustrations include Arabic text?

Yes. Arabic lettering or typography can be part of the artwork, set properly right to left, not added on top afterwards.

How many revisions are included?

The proposal sets rounds at sketch and final stage. Composition is fixed at sketch stage, so later changes refine colour and detail.

Who owns the illustrations?

Ownership or usage rights for the approved illustrations are written into the proposal, and the layered files are part of the hand over when in scope.

Can you illustrate on an ongoing basis?

Yes. Once the style is set, new pieces can be ordered monthly or per campaign and drawn to the same rules.

Tell us what you want illustrated.

A short brief is enough: the subject, the number of pieces, where they will appear and a few styles you like. We reply with questions and a fixed-scope quote.

More specialist services

Each one stands alone, and they work together on a single brief.

Got a brief?

Tell us what you are making and when it has to ship. We will take it from there.

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