Innovation Strategy Innovation workshops in London, United Kingdom
Most UK teams have more ideas than they can test. We run short, structured workshops, put the best concepts in front of customers and give you a decision, not a wall of sticky notes.
For UK SMEs and corporate teams exploring a new product, service or business line, and for those building an offer for Gulf customers.
The workshop was lively, and nothing happened afterwards.
A common experience: an away day produces a wall of ideas, a photo goes in the newsletter and the next quarter returns to normal. Ideas were not tied to a customer problem, nobody was asked to test, and no one owned the next step.
We start with a defined problem, run focused sessions with the right people, and move to testing quickly: interviews or simple tests with real buyers within a short window. The roadmap names who does what, what evidence would justify more investment and what would end the idea. For Gulf offers, we test with Arabic-speaking customers through our Riyadh and Manama studios.
What UK teams use it for
- A new service line for existing clients
- A product extension
- An internal team testing an idea fast
- A digital offer from a physical business
- An offer for Gulf customers
What you get
You get opportunity areas, facilitated workshops or a design sprint, concept tests with customers, a prototype, business-model options and a roadmap with go and stop signals.
Opportunity Areas
A short list of areas where a new product or service could fit, drawn from your customers, your strengths and what the market lacks.
Idea Workshops
Facilitated workshops, including design-sprint formats, that take your team from problem to a handful of concepts in days, not months.
Concept Testing
Each concept shown to real customers in interviews or simple tests, with what they liked, doubted and would pay attention to.
Prototypes
A clickable or physical prototype of the strongest concept, built to be tested, not to impress.
Business-Model Options
Two or three ways the idea could make money or be delivered, with the risks of each written down.
Roadmap
A phased roadmap of what to test, build and decide next, with owners and the signals that mean go or stop.
An idea, or only the itch for a new offer?
Send your business, who you serve and the area you are curious about. We reply with questions and a scoped quote.
How it works
Step 1: Frame
The problem, the customers, the limits and what success would look like for your business.
Step 2: Explore
Research, workshops and a wide set of ideas, narrowed together to a few concepts worth testing.
Step 3: Test
Concepts and a prototype shown to real customers, with the results written up honestly.
Step 4: Decide
Business-model options and a roadmap, so you know what to build, what to park and what to drop.
Strategy work
See all work
Project or retainer?
Questions
How much does an innovation workshop or sprint cost?
It depends on scope: length of sessions, number of participants, the number of concepts tested and whether a prototype is built. We quote a defined scope after a short brief.
Do you run a standard design sprint?
We can, or adapt it. Many teams cannot give a full week, so we may split it into shorter sessions with testing in between.
Who should attend?
Four to eight people with decision power and customer contact. We help you choose the group.
Will you test with our customers?
With your permission, yes, and we recruit others who match the target group when your own list is not the right audience. Participants are told how data is used. Check your own data obligations with your adviser.
Is any funding or grant advice included?
No. We do not advise on funding, grants or programmes. We can prepare concept evidence you may need.
Can you test an idea for the Gulf?
Yes, with Arabic-speaking customers in Saudi Arabia and Bahrain, through our studios there.
Does the work stay confidential?
Yes. We can sign an NDA before work starts.
Who owns what comes out of it?
Ideas, prototypes and reports are handed over to you, and ownership is written in the proposal.
Tell us what you want to explore.
A short note is enough: your business, the customers, the idea or problem and what you can commit to testing. We reply with questions and a scoped quote.
More specialist services
Each one stands alone, and they work together on a single brief.
- StrategyAll Strategy services
- Marketing StrategyResearch / Channel plan / 90-day plan
- Market ResearchCustomer interviews / Surveys / Insight report
- Competitor AnalysisCompetitor map / Ads & SEO review / Action list
- Customer Experience DesignCustomer path map / Mystery shopping / Quick wins
Cities we work in
Got a brief?
Tell us what you are making and when it has to ship. We will take it from there.